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Sam Shev

Forging meaningful connections between transformative technologies and the people they serve.

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Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting *
Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting * Strategy * Branding * Team Building * Go-to-Market * TGE * Campaign Design * Marketing Operations * Reporting *
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Welcome

THE WAY WE MARKET HAS EVOLVED
Sounds obvious, right? But gone are the days when we relied solely on the power of narrative and authenticity to build our brand and connect with consumers. When the tech wave crashed in, we armed ourselves with automation tools and analytics dashboards, aiming to free up our brainpower for bigger, bolder ideas. On paper, it was an ideal formula: build the brand, automate the process, and track every metric. Yet, amid the numbers and systems, the true essence of marketing—the human connection—began to fade.

IT’S TIME FOR A THIRD MARKETING ERA
When every decision is handed down by a system or funnel when every hour is spent chasing vanity metrics across departmental silos, the heart of marketing gets smothered. We forget that beneath the data, actual humans are buying in—or opting out—based on meaningful experiences and trust.

For over a decade, I have partnered with high-tech innovators in AI, blockchain, security, and cloud to marry cutting-edge innovation with the human heartbeat in marketing strategies. I’ve led complete brand transformations, orchestrated multi-channel campaigns that cut through the digital noise, and forged collaborations across sales, product, and customer success. My approach goes beyond checklists—it’s about blending data with heart, and systems with purpose.

WHY DOES THIS MATTER?
In an age where digital fragmentation is the norm, your narrative must resonate with authenticity and clarity. It’s time to evolve once again, and craft a future where people, technology, and purpose work in tandem at the forefront of marketing.

What I bring to the table:

Vision and Strategy

Translating complex product offerings into clear, compelling brand narratives, I position businesses as industry leaders.

Team Building

Fostering a culture of innovation, open communication, and mutual accountability, I create an environment where each team member thrives and propels collective success.

Branding and PR

Combining strategic storytelling with strong media relations, I drive positive public perception and foster long-term brand trust.

GTM and Product Launches

Harnessing cross-functional insights and delivering compelling product narratives, I ensure product launches consistently surpass growth objectives while fostering lasting industry impact.

Campaign Design

Fusing visionary strategy, cross-functional collaboration, and data-driven insights, I orchestrate seamless, full-stack marketing campaigns that cut through market noise and drive measurable growth.

Operations and Measurement

Architecting integrated tech stacks that unify critical data points, I empowering real-time insights and strategic decision-making.

Portfolio

2012-2024

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